More on one and two character .mobi domains ...

As readers of blog.mobi will likely already know, dotMobi has announced that we're making one character and two character .mobi domains available.

Unlike other domain registries, dotMobi was able to receive ICANN permission to release these domains because we're not selling them. We're making them available for free. Really. 

We want these domains to be used for high-quality mobile content that is backed with significant marketing and promotion plans. That's to say, these domains will be made available primarily to companies and brands who will use the domains to drive the adoption of the mobile Web.

This means our process of allocating these domains will be focused on ensuring content to help drive interest in the mobile web and .mobi. There will be no auctions or "draws" for these names.

But how and when can I get mine?