.Mobi Sunrise Registration: Some Thoughts

I have to admit... I feel a great sense of pride as I look at the hundreds of companies who reserved a .mobi domain name for their trademarks when dotMobi officially opened its doors. It's these trademark holders who are leading the way for the mobile phone to become the communication and computing device of choice.

It's a diverse group with carriers like including AT&T and Sprint and content providers like 20th Century Fox, the Canadian Broadcasting Company and Sony. 

It's a fun group giving us content like Batman, Bugs Bunny, Family Guy, Major League Baseball, Quidditch, Scooby-Doo, the Simpsons, Superman and even The Matrix.

It's content for an on-the-go society that wants their fun - and wants control on how and when they get it.

But I'm even more proud of knowing that this is just the first step to helping bring the power of the internet to people around the world. I think Microsoft's Eric Rudder was on target when he said, "Most people's first computing experience will be via a cell phone" (PDF). When I begin to consider how a unified mobile phone experience will bring practical content like maps, email and search engines to countries across the world where the price of computers will keep them out of most people's hands, I'm proud to be part of the team helping to lead the way to a true global village.

More in the Journal.

Technorati Tags: dotmobi, wireless, internet, mobile